1. Introduction
At YGO EATS, we take your privacy seriously. This Privacy Policy explains how we collect, use, store, and protect your personal information when you use our website, services, and online ordering platform.
By using our website or services, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with this policy, please do not use our services.
2. Who We Are
YGO EATS is operated by Y-GO DIGITAL LTD, a company registered in the United Kingdom.
Registered Address:
5 Brayford Square, London E1 0SG, United Kingdom
Email: hello@ygoeats.co.uk
We are the data controller responsible for your personal information.
3. Information We Collect
We collect the following types of information:
3.1 Information You Provide Directly
- Contact Information: Name, email address, phone number, business name, and address when you submit enquiries or request demos
- Business Information: Restaurant or takeaway details, business type, and service requirements
- Communication Records: Emails, messages, and feedback you send us
3.2 Information Collected Automatically
- Technical Data: IP address, browser type and version, device information, operating system
- Usage Data: Pages visited, time spent on pages, navigation paths, referral sources
- Location Data: General geographic location based on IP address
3.3 Information from Third Parties
- Payment information processed by our payment partners (we do not store full payment card details)
- Analytics data from Google Analytics and similar services
4. How We Use Your Information
We use your personal information for the following purposes:
- To Provide Services: Process your enquiries, set up your account, deliver our online ordering platform services
- To Communicate: Respond to your enquiries, send service updates, provide customer support
- To Improve Our Services: Analyse usage patterns, troubleshoot issues, enhance user experience
- For Marketing: Send promotional materials about our services (with your consent)
- For Legal Compliance: Meet regulatory requirements, respond to legal requests, enforce our terms
- For Security: Protect against fraud, unauthorised access, and other security risks
5. Legal Basis for Processing
Under UK and EU data protection laws, we process your personal information based on the following legal grounds:
- Contract: Processing necessary to provide services you have requested
- Consent: Where you have given explicit permission (e.g., for marketing communications)
- Legitimate Interests: For business operations, security, and service improvement (balanced against your rights)
- Legal Obligation: Where we are required to process data by law
6. Data Sharing and Third Parties
We may share your information with:
6.1 Service Providers
We work with trusted third-party service providers who help us operate our business, including:
- Hosting and cloud service providers
- Payment processing services
- Email and communication services
- Analytics and website monitoring services
- Customer support tools
These providers are contractually bound to protect your information and use it only for the purposes we specify.
6.2 Business Transfers
If Y-GO DIGITAL LTD is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
6.3 Legal Requirements
We may disclose your information if required to do so by law or in response to valid legal requests from public authorities.
7. Data Security
We implement appropriate technical and organisational measures to protect your personal information:
- Encryption of data in transit (HTTPS/TLS)
- Secure server infrastructure with access controls
- Regular security assessments and monitoring
- Staff training on data protection
- Incident response procedures
While we strive to protect your information, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security.
8. Data Retention
We retain your personal information for as long as necessary to fulfil the purposes outlined in this Privacy Policy:
- Account Information: Retained while your account is active and for a reasonable period thereafter for legal or business purposes
- Communication Records: Typically retained for up to 6 years to comply with legal obligations
- Analytics Data: Retained in aggregated or anonymised form indefinitely
You may request deletion of your data at any time (see "Your Rights" below).
9. Your Rights
Under data protection laws, you have the following rights regarding your personal information:
- Right to Access: Request a copy of the personal information we hold about you
- Right to Rectification: Request correction of inaccurate or incomplete information
- Right to Erasure: Request deletion of your personal information in certain circumstances
- Right to Restrict Processing: Request limitation of how we use your data
- Right to Data Portability: Receive your data in a structured, machine-readable format
- Right to Object: Object to certain types of processing, including direct marketing
- Right to Withdraw Consent: Withdraw consent where processing is based on consent
To exercise these rights, please contact us at hello@ygoeats.co.uk. We will respond within 30 days of receiving your request.
10. Cookies and Tracking
Our website uses cookies and similar technologies to:
- Remember your preferences and settings
- Analyse website traffic and usage patterns
- Improve website functionality and user experience
- Provide essential website features
Types of Cookies We Use:
- Essential Cookies: Required for basic website functionality
- Analytics Cookies: Help us understand how visitors interact with our website
- Preference Cookies: Remember your settings and choices
You can control cookies through your browser settings. Please note that disabling certain cookies may affect website functionality.
11. Children's Privacy
Our services are not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If you are a parent or guardian and believe we have collected information from your child, please contact us immediately.
12. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last Updated" date. We encourage you to review this policy periodically.
Significant changes will be communicated to you via email or through a notice on our website.
13. Contact Us
If you have any questions about this Privacy Policy or how we handle your personal information, please contact us:
Y-GO DIGITAL LTD
5 Brayford Square, London E1 0SG, United Kingdom
Email: hello@ygoeats.co.uk
You also have the right to lodge a complaint with the UK Information Commissioner's Office (ICO) if you believe we have not handled your data in accordance with data protection laws.